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Market programme · For towns, councils and civic societies

Your Christmas market, told in your own words.

When the lights go on over your market square, every stall has a story behind it. On myTuur you tell those stories yourselves: in official tours under your town's name, at the places you choose.

Market programme · 01 · At the stalls

Your market, on your terms.

On myTuur your town appears under its own name, and three things stay entirely in your hands.

Your words

Official tours and spots

You publish tours and spots yourselves, in your own words and under your town's name. The place that knows the market best is the one telling it.

Your places

Stories in the right spot

You decide where a story greets your visitors: under the big tree, by the chestnut cart, or at the old fountain where the fair once began.

Your way in

QR codes with your own mark

Visitors come in through your own branded QR codes: on the stall signs, on the market poster, on the programme for the lights switch-on.

Market programme · 02 · Passed on

Some things don't come gift-wrapped.

A market lasts because someone keeps telling its story. On myTuur it stays your telling, and it meets each visitor right where it belongs.

How grandad told it

By the old fountain, with a paper bag of roast chestnuts, back when the fair was a handful of stalls.

How a visitor finds it today

By the same fountain, in your own words, even in July, long after the last stall has gone.

Market programme · 03 · The evening

Light, scent, sound and warmth.

Your market stands for a few weeks of the year. The stories behind it, from the carol singers to the mince pies, are on myTuur for visitors all year round.

Light

  • The lights switch-on
  • Lanterns on the stalls
  • Candles in the windows

Scent

  • Mulled wine
  • Mince pies
  • Roast chestnuts

Sound

  • Carol singers
  • The brass band
  • Handbells

Warmth

  • The brazier
  • Hot cider
  • Woolly scarves
Market programme · 04 · By the brazier

A place by the fire for every visitor.

Free to download

Visitors download myTuur for free on iPhone and Android before they arrive at the market. The app needs iOS 17 or later on an iPhone.

Works without signal

Tours can be downloaded beforehand and keep working in the crowd between the stalls and down the old lanes behind the square.

Twenty-one languages

The app's interface comes in twenty-one languages, so a visitor from far away can still find their way around it.

Market programme · 05 · The invitation

New faces at the market.The Christmas you have always kept.

The first cities are already publishing theirs on myTuur. Tell us about your town, your market and the stories behind it, and we will work out the way there together.

Start the conversation